Winning Strategies To Sell Your eCommerce Platform and Services to the 125,000 Distributors
TO: eCommerce Platforms, Payment Providers, System Integrators, Search Providers, PIM vendors, and eCommerce Agencies that want to sell to the Distribution Market.
FROM: Justin King (Founder)
RE: Why We Offer the B2B Training
Most of my peers think I am crazy to give all of our best ideas to software platforms instead of charging by the hour. They constantly tell me I give away way too much information. Maybe they are right, but I don't think so. I think this is the future of agencies - practicing what we preach. Delivering value ONLINE.

We live and breathe B2B eCommerce. We know the Distributors and Manufacturers you want to talk to. We understand their work flows, their pain points, the opportunities, and the language they speak. 

I used the same methodologies I will teach to you to build the go-to-market strategy for hybris and Oracle - two of the largest B2B eCommerce Platforms in the World.  I built this agency from scratch to a multi-million dollar B2B eCommerce consulting firm.  We know B2B eCommerce.  

I believe that this message, this system, these ideas, these best practices need to be shared with EVERY B2B ECOMMERCE PLATFORM selling in the United States.  At the end of the day, I am a teacher and coach.

I am passionate about helping software platforms of all sizes get the information you need to succeed. So, you get all of our best ideas, our best products, and our best teaching and coaching.


BTW - we help platforms every day build their strategy for the B2B market. We charge $50,000 for our services - this training will cover most of what we cover in our strategy work.

Justin King
The US Distribution Market is estimated at over $5272 Billion!
How are you capturing your piece of the pie?
  •  Distribution Deep Dive: Everything you need to know about Distributors and Manufacturers.
  • Personas and Buyers: Who are the people behind the companies? What motivates them?
  •  Messaging that Works: What messaging and words work in the Distribution space
  •  Features and Roadmap: What features of your platform are most important?  FREE Sample RFP and Use Cases.
  •  8 Weeks Training: 60 - 90 minutes training from Justin King, President of B2X Partners.
  •  Downloads and Resource: Each lesson will have slides, downloads, checklists
Market Size and Opportunity
  •  Distribution Market Size
  •  eCommerce Penetration and Opportunity
What Makes B2B Different?
  •  Core Differentiators
  •  Core Challenges
About Distributors
  •  Types of Distributors
  •  Supply Chain, Buying Groups, and Co-Ops
  •  Sales channels and Customer Mix
  •  Online Purchasing Processes
Personas & People
  •  Decision Makers
  •  Purchase by Committee (who is on the committee)
  •  Who owns eCommerce
  •  Messaging that works
  •  The lifeblood of a B2B company (the ERP)
  •  Product Data (PIM)
  •  CRM and other systems
  •  Reporting and Analytics
  •  Multi-site, multi-lingual, and multi-currency concerns
  •  Core technology requirements
Vertical Differentiators and Opportunities
  •  Industrial Products
  •  Electrical
  •  Power Transmission / Bearings
  •  HVACR / Plumbing
  •  Fluid and Power
  •  Janitorial-Sanitation (Jan-San)
  •  Industrial Pipes, Valves and Fittings (PVF)
  •  Fasteners
  •  Hose & Accessories
Trends and Expectations
  •  Trends & Expectations
  •  Distributors are Ready!
Platform Opportunities
  •  How to Partner with Distributors
  •  Crawl / Walk / Run
  •  Where to go from here
Features and Roadmap Needed to Sell in B2B
  •  Core Features
  •  How to present a Roadmap to a B2B company
How to Sell to B2B
  •  What messaging works in Distribution?
  •  Sales processes that work!
A System for Selling B2B eCommerce
  •   How to to Discovery
  •   Strategy
  •  Technology Selection
  •  Product Content
  •  Dealing with Objections
For eCommerce Consultants
  •   Services to Build
  •   Lead Generation
  •  Building a 7 Figure Consulting Business
  •  Expanding Your Current Business into B2B
LIVE Training Begins: August 15, 2018 2:00 EST
All sessions will be recorded and available On Demand
B2X Partners, a leading digital agency focused on B2B e-commerce for the independent distributor, launched the DigitalBranch- Incubator, an  education and training portal designed to serve all people working to drive e-commerce teams for industrial distributors.

This new platform fills a crucial gap that we kept hearing from customers and partners - 'we don't know what we don't know' when it comes to B2B e-commerce, There are few resources and communities focused on educating distributors how to go digital. This is a different kind of site - one that is 100% dedicated to helping independent distributors stay up-to-date and competitive in this rapidly evolving digital market. 

While we provide the expertise and knowledge, our primary focus is serving our customers - and their specific needs and opportunities that will continue to drive the content and services. We are serving the individuals who are driving the distribution business - from the key stakeholders to day-to-day practitioners. The DigitalBranch'" Incubator provides continual education, focused training and webcasts, insights into e-commerce platforms, trends and news. Everything we create is designed to be relevant, concrete and actionable. Our goal is to help make every single member's job easier, clearer and forward-focused.

I hope you see the vision that we do.

 Distribution and Manufacturing is a huge market that needs a lot of help. 
You can be part of helping them solve their problems in order to compete and beat Amazon and the National Distributors. This creates an amazing opportunity for software providers. 
 If you have any questions at all, reach out to us at

Justin King
Copyright 2018 B2X Partners, LLC.  All Rights Reserved